'Advertising' Category
If Microsoft buys Yahoo…crystal ball says
What does it mean that Microsoft is trying to buy Yahoo? Well, let’s see. I envision it as kind of like Cable vs. DSL–”giant-with-unlimited-funds-and-access-to-every-computer” fighting the other “giant-with-unlimited-funds-and-access-to-every-computer.”
Here’s a really good analysis analysis of the potential consequences by a non-insider-but-sure-could-be. What Does The Yahoo/Microsoft Debate Mean For The Rest Of Us?
Will our screens begin having a run […]Ad revenues dropping like rocks for newspapers
You knew that newspapers were losing a lot of traction because of the Internet, right? Well, the “news” is worse than expected, according to an article in AdWeek. And these changes to advertising revenue are expected to be permanent, not passing. A sample of recent dives:
Gannett Co. where USA Today ad pages fell 17 percent […]
What the heck is Web 2.0 and why should you care?
Every other headline these days features “Web 2.0″ and many of us just let our eyes glaze over. Here’s another software thing I’m supposed to “get” (we might think) but I don’t have time!
Just think of it this way: when you see Web 2.0 they’re talking about helping your prospects and customers interact with you […]